B.C. families started a campaign to have Canadian kids wear their hockey jerseys to school on April 12 as a show of support for the Humboldt Broncos. It has now changed to a call for everyone to wear a sports jersey that day. From Facebook

B.C. hockey moms’ jersey campaign supports Broncos

Organizers are asking people to wear any sports jersey on Thursday, April 12.

B.C. hockey moms were agonizing about how to show support for the Humboldt Broncos and chanced upon a campaign that will help young people channel their grief.

“We said we’ve got to do something,” said Jennifer Pinch.

She and other local hockey moms brainstormed and came up with a hockey jersey campaign for schools on April 12. They posted information Saturday morning, and by Saturday evening it had morphed into a campaign to have anyone wear any type of sports jersey on Thursday to show support for Humboldt and the Broncos.

People are being asked to social media their photos in jerseys, and her group is coming up with a hashtag to add to social media posts.

Pinch said the crash has hit so close to home for Canadians. In her case, her kids are in sports, and her son is just about the age to play at the junior level. A friend of her daughter’s was set to try out for the Broncos next week.

“I can literally see it happening to my family,” she said of the bus crash.

She said thousands of young people each day board buses to head to competitions and events, and thankfully most arrive home safe and sound, but in this case, a large group of young, talented people didn’t.

Several schools have already voiced support for jersey day. The campaign is gaining momentum. There’s been media coverage in Africa and the U.S. People have said they will dig out their jerseys in the Comox Valley, Roanoke, Virginia, Ottawa, and beyond.

And some people without jerseys say they will wear Broncos colours that day – gold and green.

Just Posted

UPDATE: Tent city campers told to leave Oak Bay, given outstanding bill

Police department delivers $1,882 bill for damages from fall of 2017

Missing 72-year-old man last seen in Langford

Albert Bedard has been missing since Oct. 12

Persons Day celebrates historic achievement of five suffragettes

Landmark case 89 years ago declared women “persons” making them eligible for the Senate

Traffic delays minimized on Quadra after large boat blocks lane

Sail boat has shifted from its trailer bed near Quadra and Greenridge

Victoria elementary students shake it out for earthquake preparedness

Search and Rescue dogs were also on scene to participate in the earthquake drill

B.C. NDP retreats again on empty-home tax for urban areas

Rate reduced for all Canadians, dissident mayors to get annual meeting

Find your future at Black Press career fair in Victoria

More than 70 booths expected at Bay Street Armoury on Oct. 25

B.C. woman looks to reduce stigma surrounding weed-smoking moms

Shannon Chiarenza, a Vancouver mom of two, started weedmama.ca to act as a guide for newcomers to legal cannabis, specifically mothers

POLL: Do you support amalgamation for communities in the Capital Region?

Residents in Victoria and Saanich will be voting on Oct. 20 on… Continue reading

B.C. teen gives away tickets to Ellen Degeneres show, plans O Canada welcome

The Grade 9 student wanted to give away tickets in the spirit of inclusivity

Canada’s top general takes aim at new reports of military sexual assault

Gen. Jonathan Vance is unhappy some troops continue to ignore his order to cease all sexual misconduct

Ignoring climate change poses potential catastrophe for B.C.

Fisheries scientist says ‘extraordinary challenges’ in water management lie ahead

B.C. grow ops left in legal weeds post-legalization

“I think people are going to get a big surprise that it’s not going to change things much.”

Most Read